MAIN STREET NEWS

2020 NC Main Street Award: PROMOTION Best Downtown Special Event or Event Series Cheerwine and the City of Salisbury Watch The Award Video The Cheerwine Festival, held in May, is a street festival that celebrates all things Cheerwine, a unique, fizzy, wild cherry-flavored soft drink created in Salisbury. The event is a collaborative effort between Cheerwine, owned by the Carolina Beverage Corporation, and the City of Salisbury. They work together to coordinate all festival

2020 NC Main Street Award: PROMOTION Best Retail Promotion City of Belmont Belmont Main Street Creative Solutions Watch The Award Video The City of Belmont traded vehicle traffic for foot traffic last summer when it closed Main Street on weekend evenings to take dining out under the stars. Belmont is a culinary destination, and the Al Fresco Dining promotion was created to continue and bolster that status throughout the unprecedented challenges of the past year. The Belmont

Forest City hosted the first annual Cherry Bounce Festival on their new downtown Pavilion on Park Square this past June.