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2020 NC MAIN STREET CONFERENCE

Full Schedule

TUESDAY

9:00-5:30

Conference Registration

New Bern Riverfront Convention Center

203 South Front Street

 

9:00-1:15

Shop & Explore Downtown New Bern

10:00-11:15

Downtown Toolkit Sessions

Toolkit Sessions

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    10:00-11:15

    The New Bern Riverfront Convention Center - Ballroom C - 1st level

    10 Tips for Successful Grant Writing

    This session will break down the barriers, build grant writing capacity for communities of all sizes, and offer best practices and tips on how to write a successful grant application. 

    Speakers

    Sherry Long, Kitty Dougoud & Viki Dekle

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    10:00-11:15

    The New Bern Riverfront Convention Center - Tryon Room A - 2nd level

    From Curb to Counter: Courting Your Clientele

    Learn about the positive impact that  façade improvements, windows displays, signage, appealing lighting, and seasonal plantings can have on downtown businesses and districts.

    Speakers

    Jo Ramsay Leimenstoll,

    Monica Davis & Kista Mansell

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    10:00-11:15

    The New Bern Riverfront Convention Center - Ballroom B - 1st level

    Put Some Tools in Your Downtown Toolbox

    Some towns make downtown redevelopment look easy while others seem to struggle to get projects done. Get your toolbox ready now and your next project will be a success.

    Speakers

    Sharon Jablonski, Karen Smith,

    Reid Thomas & John Wood

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    10:00-11:15

    The New Bern Riverfront Convention Center - Berne Room - 2nd level

    Economic Development Strategies – Planning for Success!

    Strategic economic development planning provides the blueprint for success. This session will explore how to plan for, conduct, implement, and evaluate your strategic plan.

    Speakers

    Amy Suggs

    & Bruce Naegelen

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    10:00-11:15

    The New Bern Riverfront Convention Center - Tryon Room B - 2nd level

    Sustainable Organizations - The Foundation of Downtown Success

    This session is designed to help start-up organizations as well as long-time, but possibly floundering, organizations consider their foundations for downtown success.

    Speakers

    Sherry Adams

    & Chuck Halsall

 

11:15-1:15

Time with Exhibitors | Lunch on Your Own

New Bern Riverfront Convention Center

203 South Front Street

 

1:15-2:30

Breakout Sessions

Break-Out Sessions

  • 1:15-2:30

    The New Bern Riverfront Convention Center - Tryon Room B - 2nd level

    Saving the Taylor – A Community-Initiated Project

    Saving a theater is a community initiative. This session will share how Edenton cultivated community to save its Taylor Theatre.

    Speakers

    Jennifer Harriss

    & Samuel Dixon

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    1:15-2:30

    The New Bern Riverfront Convention Center - Berne Room - 2nd level

    Lessons Learned in

    Business Recruitment

    This session will outline the steps to develop a plan for business recruitment and conduct a deep dive for a few key buildings to leverage big results.

    Speakers

    Hilary Greenberg, Jeff Emory

    & Stephanie Rzonca

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    1:15-2:30

    The New Bern Riverfront Convention Center - Ballroom B - 1st level

    Creative Alley Connections

    This session will explore how Main Street programs around the state have  built creative alley connections that are places you want to walk through or even hang out in for a while.

    Speakers

    Jenny Boulware, Abby Nelson

    Lisa Rueh & Missy Matthews

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    1:15-2:30

    The New Bern Riverfront Convention Center - Tryon Room A - 2nd level

    Basic to Bizarre: Events that Get You Noticed

     Let’s talk about how to create an event that is authentic to your community and kicks even hum-drum annual events up a notch!

    Speakers

    Freddie Killough

    & Susan Kellum

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    1:15-2:30

    The New Bern Riverfront Convention Center - Ballroom C - 1st level

    Social Media:

    Lead by Example

    Understanding some basic philosophies and practicing some simple techniques can drastically improve your engagement, both on social media and in your daily affairs.

    Speakers

    BJ Murphy

 

2:30-2:45

Break with Exhibitors

New Bern Riverfront Convention Center

203 South Front Street

2:45-3:15

Opening Remarks - Celebrating Milestone Years

New Bern Riverfront Convention Center

203 South Front Street

Liz Parham

3:15-4:00

Keynote - The Behind the Scenes Impact of the NC Main Street Program

New Bern Riverfront Convention Center

203 South Front Street

Donovan Rypkema

4:00-4:15

Break with Exhibitors

New Bern Riverfront Convention Center

203 South Front Street

4:15-5:45

Plenary Sessions

New Bern Riverfront Convention Center

203 South Front Street

Plenary Sessions

4:15-5:00

The New Bern Riverfront Convention Center Ballroom

The Fab 40

Over the last forty years these transformational projects have not only created investment, jobs, and business development, but they also changed mindsets and spurred community pride.

Speakers

Liz Parham

& Rodney Swink

DT Lenoir.PNG

5:00-5:45

The New Bern Riverfront Convention Center Ballroom

Preservation Justice, Economic Justice, and Environmental Justice:

The Nexus

Preservation Justice, Economic Justice, and Environmental Justice; all things many of our downtown communities face in their struggle to revitalize. Let's discuss failures and successes.

Speakers

Irvin M. Henderson

 

5:45-7:15

Welcome Reception with Exhibitors

New Bern Riverfront Convention Center

203 South Front Street

Hosted by Swiss Bear

7:15

Dinner on Your Own

WEDNESDAY

 

7:45 - 5:00

Registration

New Bern Riverfront Convention Center

203 South Front Street

 

7:45 – 8:45

Break with Exhibitors

New Bern Riverfront Convention Center

203 South Front Street

 

8:45-9:15

Welcome

New Bern Riverfront Convention Center

203 South Front Street

Liz Parham

9:15-10:00

Keynote

Small-Scale Manufacturing & Main Street: The Secret Sauce

New Bern Riverfront Convention Center

203 South Front Street

Ilana Preuss​​

10:00-10:30

Break with Exhibitors

New Bern Riverfront Convention Center

203 South Front Street

10:30-11:45

Breakout Sessions

Break-Out Sessions

  • 10:30-11:45

    The New Bern Riverfront Convention Center - Berne Room - 2nd level

    Using the Data to GROW Your Investments

    This session is intended for Main Street directors and their staff that serve as “feet on the ground” to encourage downtown property and business owners, developers, and citizens to invest in downtown

    Speakers

    Donovan Rypkema

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    10:30-11:45

    The New Bern Riverfront Convention Center - Tryon Room B - 2nd level

    Fill Your Plate & Feed Your Business

    The speakers will discuss branding, website design, social media marketing, advertising, public relations, and collateral, plus teach you how they work together to ensure success on a limited budget.

    Speakers

    Leniece Lane

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    10:30-11:45

    The New Bern Riverfront Convention Center - Ballroom C - 1st level

    Gigs, Pigs, and Thingamajigs:

    Is Art Economic Development?

    Attendees will get an overview of how  public displays are creating both increased revenue opportunities by attracting foot traffic to downtowns and positive quantifiable economic data directly related to the art installations.

    Speakers

    Kimberly Van Dyk, 

    Rebekah McGee, Lew Holloway & Charles Halsall

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    10:30-11:45

    The New Bern Riverfront Convention Center - Ballroom B - 1st level

    Creating Great Streets

    Great streets create a sense of place that is unique to the community, and a place where you want to live and work. This session will explore tips that you can take home to ignite your streets and attract people to downtown.

    Speakers

    Dan Lambert

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    10:30-11:45

    The New Bern Riverfront Convention Center - Tryon Room A - 2nd level

    Marketing Main Street

    This session will explore a new initiative – the Main to Main Trail, new partnership efforts with existing trails, and a more robust effort in North Carolina to market the Main Street brand.

    Speakers

    Liz Parham, Sherry Adams 

    & Laura Gaylord

 

11:45-1:45

Time with Exhibitors | Lunch on Your Own

New Bern Riverfront Convention Center

203 South Front Street

1:45-3:00

Breakout Sessions

Break-Out Sessions

  • 1:45-3:00

    The New Bern Riverfront Convention Center - Berne Room - 2nd level

    Food, Glorious Food Anchors

    From food incubators, production, farm to table, and dining districts, see how other communities have tapped into the economic benefits of local foods.

    Speakers

    Monica Miller

    & Becky Bowen

  • Sanford Cow - 500.jpg

    1:45-3:00

    NC History Center at Tryon Palace

    Cullman Performance Hall
    529 S Front St.

    Make Downtown a Destination

    Through Storytelling

    In this session, marketing and branding expert, David Joyner, will share the why and how to effectively reinvent the perception of your Main Street District.

    Speakers

    David Joyner

  • Main Street Photo Sanford.png

    1:45-3:00

    The New Bern Riverfront Convention Center - Tryon Room A - 2nd level

    Creating Vibrant Downtown Districts With Wayfinding, Identity, and Branding

    This session will explore the essentials of planning a wayfinding sign program and how the process can lead to better civic brands and memorable destinations

    Speakers

    Buzz Bizzell

  • Salisbury Building.png

    1:45-3:00

    The New Bern Riverfront Convention Center - Tryon Room B - 2nd level

    Cultivating a Champion Developer

    Downtown redevelopment is a bit different than building from the ground up. Attendees will learn how to grow developers within the community from the ground up.

    Speakers

    Lizzie Morrison

    & Gene Rees

  • DT albemarle.PNG

    1:45-3:00

    Craven Arts Council
    317 Middle St.

    Board Development:  Make It Fun and They will Come

    Are you and your program suffering from BOARDom?  Strengthen and grow your board and volunteer base with a few best practices!

    Speakers

    Julie Metz & Kaylynn Horn

 

3:00-3:30

Break with Exhibitors

New Bern Riverfront Convention Center

203 South Front Street

3:30-4:45

New Bern Tours

Mitchell's Hardware Grass Lot

215 Craven Street

New Bern Tours

ALL TOURS Begin at Mitchell’s Hardware

215 Craven St. - Meet at the Grass Lot to the Left

  • 3:30-4:45

    After the Storm

    Despite challenges, many of Downtown New Bern’s property owners seized the opportunity to update and reinvent their buildings ‘after the storm’. Tour three sites where design and utility were re-imagined post-Hurricane Florence.

  • 3:30-4:45

    Upstairs Downtown

    Take a peek at several innovative downtown residential spaces. Spaces include current construction that is transforming unused former offices into second floor rental apartments as well as fully renovated apartments/condos that include some of the most beautiful residences in New Bern. Inspiration is just a staircase away.

  • IMG_8062.jpg

    3:30-4:45

    Sights, Sounds, and Shows

    Art, theatre and music is part of what makes Downtown New Bern a destination for both visitors and locals. Visit a theatre and gallery with the Executive Directors that steer New Bern’s arts scene and get a better understanding of the programming that’s coordinated to make New Bern a cultural destination.

  • IMG_8049.jpg

    3:30-4:45

    Downtown Parks – From Pocket to Green

    Parks and Recreation Director, Foster Hughes, will take you on a guided walk through New Bern’s existing downtown pocket parks and its signature downtown green space, Union Point Park. He’ll discuss the history of these parks, their current use, and will give an overview of future transformative parks projects.

  • 15161295833_f307810cce_o.jpg

    3:30-4:45

    Imagination Spaces

    How do you take difficult architecture and imagine it into creatively functional business spaces? Take a look at how two downtown buildings were recently rehabbed into a trendy restaurant and retail space, and how an abandoned dry-cleaning shop in the Five Points neighborhood was resurrected into a cool community coffee shop.

  • 15161291553_270f878712_o.jpg

    3:30-4:45

    New Bern after Hours

    Does your downtown shut down at 5:00 pm? Learn about Downtown New Bern’s transition to an active nightlife and get inspired by visiting some of the after-hours activities available which include hatchet throwing, an escape room, pubs, restaurants, and outdoor music venues.

 

5:00- Until

NC Main Street Awards: Reception & Ceremony

New Bern Riverfront Convention Center

203 South Front Street

5:00-5:30

Cocktails

5:30-7:00

Awards Reception

7:00

Awards Ceremony

THURSDAY

 

8:45

Champions and Guests of Champions Check-In

New Bern Riverfront Convention Center

203 South Front Street

8:00-9:15

New Bern Tour

Mitchell's Hardware Grass Lot

215 Craven Street

9:15-10:00

Coffee with the Champions

New Bern Riverfront Convention Center

203 South Front Street

10:00-11:45

NC Main Street Champion Ceremony

New Bern Riverfront Convention Center

203 South Front Street

11:45-12:00

Closing

New Bern Riverfront Convention Center

203 South Front Street

New Bern Tours

  • 8:00-9:15

    After the Storm

    Despite challenges, many of Downtown New Bern’s property owners seized the opportunity to update and reinvent their buildings ‘after the storm’. Tour three sites where design and utility were re-imagined post-Hurricane Florence.

  • 8:00-9:15

    Upstairs Downtown

    Take a peek at several innovative downtown residential spaces. Spaces include current construction that is transforming unused former offices into second floor rental apartments as well as fully renovated apartments/condos that include some of the most beautiful residences in New Bern. Inspiration is just a staircase away.

  • IMG_8062.jpg

    8:00-9:15

    Sights, Sounds, and Shows

    Art, theatre and music is part of what makes Downtown New Bern a destination for both visitors and locals. Visit a theatre and gallery with the Executive Directors that steer New Bern’s arts scene and get a better understanding of the programming that’s coordinated to make New Bern a cultural destination.

  • IMG_8049.jpg

    8:00-9:15

    Downtown Parks – From Pocket to Green

    Parks and Recreation Director, Foster Hughes, will take you on a guided walk through New Bern’s existing downtown pocket parks and its signature downtown green space, Union Point Park. He’ll discuss the history of these parks, their current use, and will give an overview of future transformative parks projects.

  • 15161295833_f307810cce_o.jpg

    8:00-9:15

    Imagination Spaces

    How do you take difficult architecture and imagine it into creatively functional business spaces? Take a look at how two downtown buildings were recently rehabbed into a trendy restaurant and retail space, and how an abandoned dry-cleaning shop in the Five Points neighborhood was resurrected into a cool community coffee shop.

ALL TOURS Begin at Mitchell’s Hardware

215 Craven St. - Meet at the Grass Lot to the Left

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The NC Main Street & Rural Planning Center is a Main Street America™ Coordinating Program. The Center works in regions, counties, cities, towns, downtown districts, and in designated North Carolina Main Street communities, to inspire place-making through building asset-based economic development strategies that achieve measurable results such as investment, business growth, and jobs. As a Main Street America™ Coordinating Program, The NC Main Street & Rural Planning Center is part of a powerful, grassroots network consisting of over 40 Coordinating Programs and over 1,200 neighborhoods and communities across the country committed to creating high-quality places and to building stronger communities through preservation-based economic development